Founded a few years back by designer Joan Goodman, Pono is a unique collection of jewelry that gets it’s name from a dear friend of Joan’s whom she met while living in Hawaii.   Pono is equal parts vintage, modernism and nature.  The entire line is very earth conscious incorporating natural elements such as wood, shells and natural horn.

Pono has been featured on Gossip Girl, in countless magazines and seen adorning the wrists of many celebs such as Paris Hilton, Beyonce and Julianne Moore.

I recently got the opportunity to have a little Q&A with Joan herself.  Check it out!

I love how the concept of the name came about from your childhood friend.  Do you still keep in touch with Pono?

Yes…PONO & I are still best friends…We do not see each other a
lot…but we speak & have a very special relationship!

I think it’s great that your brand is so environmentally conscious.   Do you feel that this sets you apart from the sea of jewelry designers out there?

I think a lot of people are trying to be environmentally aware now…but
a lot of it is hype…smoke & mirrors…..and a manipulation of
language!
We are very committed to taking care of our planet…
If everyone just took care of their circle…the world would be much
better!

I love the boldness of your designs.  Where do you draw inspiration from?

My inspiration comes mostly from nature and sometimes from dreams….
Also… I work with amazing factories…their concepts and materials are
always inspiring and lend themselves to bold pieces.

Do you tend to stick to one aesthetic or do you like to change it up?

I think PONO has a classic aesthetic that runs through the whole
line…..
At the same time…i love to make pieces that are a little wild and
unexpected!

What’s up next for Pono?

Next…Fashion Coterie….and working on the color stories for winter
10/11…
Working with the color is my favorite part……

You can purchase Pono online at http://www.ponoannex.com/

Often times when designers set out to create a new line, they look to a muse for inspiration.  Well, one muse is great and all but how about four!?  Anna Sui has taken cues from the hit show Gossip Girl to design her new, highly anticipated line for Target.

That’s right, Blair, Serena, Vanessa and Little J;  the looks will pay homage to each fashionista’s signature style.

Anna is known for her boho chic meets edgy rocker creations and she definitely embraces both with this line.

Look for it on Target.com and in select Target stores on Sunday, September 13th.  With prices ranging from $19.99 – $149.99, it’s a far cry from what you’d pay on the Upper East side.

So mark your calendars people!

You know you love me, xoxo!

Whether you’re a fan of the show or not, you gotta love the fashion goin’ on here!

If I ever had the luxury of meeting the man behind all of this, costume designer Eric Daman, I would literally bow at his feet.  He never ceases to amaze with the truly unique ensembles that he comes up with week after week.  Tuning in for the fashion is almost as guilty a pleasure as the various scandals going on.

I’m literally busting at this news!!!!!!!

Designer Anna Sui has announced that she will be teaming up with Target to put out a line of fashion forward albeit budget friendly clothing that is inspired by the show’s Upper East Side hotties.  The line will be sold in 250 Target stores across the US and will run from September 13 – October 17, 2009.

Alex and Chloe create unique, one of a kind pieces that mix couture with an edgy sort of anti-establishment like feel.  Case in point, check out this necklace that inspired a cease and desist letter from Chanel.

Their signature is simple yet effective – bold geometric shapes and always unconventional. Think of an Alex and Chloe piece as wearable art – I’d call it modern minimalism.

I do!  In January, they launched their line of wedding rings exclusively at Revolve Clothings new flagship store on Melrose, in LA. Definitely not geared towards your traditional bride.

http://www.forwardforward.com/fwd/Brands.jsp?d=F&c=Alex+and+Chloe

They’ve recently branched out into clothing as well and just like their jewelry, it doesn’t disappoint.

My Aphex pendant in bronze arrived in the mail today and I am absolutely smitten!  It arrived in a beautiful little package, complete with a special note from Alex and Chloe.

If you’re a fan of the show, you know that Gossip Girl is always on the cutting edge of fashion. Just check out Little J rockin’ Alex and Chloe’s Pyramide Pointure necklace.

Alex and Chloe have shaken up the jewelry world with their very own urban inspired aethetic. They started with jewelry, marched into sunglasses and moved right into some very innovative t-shirts.  I can’t wait to see what they do next!